Rights Check

Which AI rules protect you?

103 rules in 11 places · Checked October 12, 2026 · Not legal advice

When you see or hear AI-made content

37 rules

Rules on labelling AI-made images, video, voice and text, and on deepfakes of real people.

Back to the rules
New York StateIn force

Get consent before using a dead performer’s AI replica

Before you use a digital replica, a realistic computer-made voice or likeness, of a deceased performer in an audiovisual work, a sound recording or a live musical performance, get consent from whoever holds their publicity rights, usually the heirs. A disclaimer is no longer enough.

Who must do it
Anyone using a replica of a performer who lived in New York when they died, on or after May 29, 2021, such as studios, labels, advertisers and AI companies.
The law
Civil Rights Law section 50-f, as amended by Chapter 616 of 2025
Who enforces it
No regulator; the rights holders can sue for $2,000 or their damages, whichever is greater, plus the profits made from the use.
Starts
December 11, 2025
Civil Rights Law section 50-f (New York State Senate)

A summary of the official text, not legal advice.

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Checked October 12, 2026Corrections