Rights Check

Which AI rules protect you?

103 rules in 11 places · Checked October 12, 2026 · Not legal advice

When you see or hear AI-made content

37 rules

Rules on labelling AI-made images, video, voice and text, and on deepfakes of real people.

Back to the rules
CaliforniaIn force

Flag edited or AI-changed photos in home-sale ads

If an ad for selling property shows a photo changed with editing software or AI, say so clearly on or next to the photo. Add a link, web address or QR code to the original photo. On a website you control, show the original too. Normal edits such as lighting, cropping or colour correction do not count.

Who must do it
Real estate brokers and salespeople in California, and anyone advertising for them.
The law
Business and Professions Code section 10140.8 (AB 723, Chapter 497, Statutes of 2025); amended by AB 2025 (Chapter 572, Statutes of 2026) from January 1, 2027
Who enforces it
Department of Real Estate: a breach of the Real Estate Law, which can lead to a suspended or revoked licence. Wilful violations are a crime, with a fine up to $10,000, up to six months in jail, or both.
Starts
January 1, 2026
AB 723 (California Legislature)

A summary of the official text, not legal advice.

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Checked October 12, 2026Corrections